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Business Development Manager – Francophone Africa
African Management Institute (AMI)
2022-03 -
Signed partnership agreements with MPME Côte d'Ivoire, FIACER and OIICI, enabling the training of more than 120 SMEs across 15 African countries in collaboration with Stanford Seed. Trained close to 180 energy‑sector managers through a UKAID partnership and supported major corporate clients such as MTN Benin, Moov Côte d'Ivoire, Institut Pasteur de Dakar, MyAgro and Laiterie du Berger. Organized 15 information sessions, 10 HR webinars and 5 in‑person events for HR directors and decision‑makers. Managed the full B2B sales cycle—from prospecting to closing—while expanding AMI’s partner pipeline across Africa.
Senior Key Account Manager
Jumia Senegal
2021-02 - 2022-01
Managed a portfolio of strategic accounts, increasing online shop visits and delivering a 16% revenue uplift within 12 months. Optimised promotional campaigns and performance monitoring, reducing order cancellation rates by 7%. Coordinated cross‑functional teams to align sales, marketing and logistics for key accounts.
Consultant & Trainer, Marketing and Sales
Independent / Enablis, Start’Up World, ONAS and USAID partnerships
2018-10 - 2021-01
Coached over 15 entrepreneurs on commercial action plans in partnership with Enablis, Start’Up World, ONAS and USAID. Designed and delivered sales and marketing training sessions, creating digital communication strategies for SMEs and startups. Contributed to the organisation of a business mission for 16 Egyptian companies in collaboration with Go Global and the Egyptian Embassy.
Country Manager
DKT International, Dakar
2017-02 - 2018-01
Led country operations, achieving a 20% revenue growth within one year through new commercial development strategies. Expanded business activities into Mali and Guinea, opening new market channels. Strengthened relationships with strategic partners and directed marketing initiatives that boosted brand awareness.
Roaming & Interconnection Coordinator
Expresso Senegal
2012-06 - 2017-01
Expanded the roaming network from 95 to 270 operators, covering over 100 countries, and increased roaming revenue by 40% over five years through new offers and profitability initiatives. Implemented Simbox fraud prevention measures that saved more than 100 million FCFA. Negotiated and managed interconnection agreements with international telecom operators.
Marketing Assistant
SENICO, Dakar
2011-04 - 2011-06
Selected, trained and coached 25 sales agents for the FIDAK 2011 international trade event, contributing to the successful execution of the campaign.
Езици
Francais
fluent
English
fluent
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