Italian Digital Content Specialist in Sofia

About the role

We are looking for an Italian Digital Content Specialist to join our Sofia office and drive the brand’s online presence for Italian‑speaking audiences. You will create, optimise and analyse digital content that aligns with our marketing goals.

Key responsibilities

• Develop original, engaging digital content tailored to the Italian market.
• Implement SEO best practices to improve search visibility and organic traffic.
• Collaborate with marketing teams to design and launch digital campaigns.
• Review and edit all content to ensure accuracy, consistency and brand compliance.
• Monitor content performance using analytics tools and adjust strategies for better engagement.

Required profile

• Native or fluent Italian speaker with strong English communication (B2+).
• Proven experience in digital content creation and management, preferably in an agency or corporate setting.
• Solid understanding of SEO principles and their application to content.
• Ability to interpret analytics data to inform content decisions.
• Creative mindset with a collaborative approach to cross‑functional teams.

Required skills

• SEO
• Digital analytics

What we offer

• Competitive salary with performance‑based bonuses.
• Opportunities for professional development and training.
• Inclusive, supportive office environment in central Sofia.
• Relocation assistance for candidates moving to Sofia.