Italian-Speaking B2B Advertising Specialist (Hybrid)

About the role

Kats Recruitment is recruiting Italian-speaking B2B Advertising Specialists for a consultative digital advertising and sales project in Bulgaria, partnering with a global leader in digital customer experience and commercial marketing solutions. You will connect directly with business decision-makers and marketing leaders across the Italian market, driving commercial growth by qualifying leads, introducing high-impact advertising strategies and guiding corporate clients on how to maximise their digital visibility and revenue across leading tech platforms.

Key responsibilities

• Drive inbound and outbound B2B sales cycles with business clients via phone, email, video conferencing and professional social platforms
• Engage directly with key stakeholders and decision-makers to analyse their business objectives and identify digital advertising expansion opportunities
• Use lead-generation databases, market research and prospecting tools to grow your business client portfolio
• Manage an active sales pipeline from initial qualification through contract progression
• Track sales interactions, opportunity statuses and revenue forecasts in Salesforce and related CRM platforms
• Qualify prospective accounts and coordinate handovers to onboarding and campaign management specialists
• Meet and exceed commercial KPIs, call quality metrics and SLAs
• Foster strong commercial relationships and identify upselling and cross-selling opportunities

Required profile

• Native or near-native fluency in Italian (C1/C2), written and spoken
• Strong professional English (B2 or higher) for internal tools, onboarding and collaboration
• At least 2 years of proven experience in B2B sales, account management, lead generation or business development
• Prior experience in tech, SaaS or digital advertising is highly preferred
• Understanding of sales funnels, consultative selling and lead qualification frameworks
• Valid work authorization for Bulgaria

Required skills

• Salesforce or comparable CRM and sales enablement tools
• Lead qualification and prospecting

What we offer

• Flexible hybrid or fully remote work across Bulgaria, with an office hub in Sofia
• Fixed business hours Monday to Friday (09:00 to 18:00)
• Competitive monthly base salary plus quarterly performance-based sales bonuses
• Additional health and wellness coverage
• Relocation assistance for candidates moving to Bulgaria, including 14 nights of hotel accommodation and flight reimbursement
• Fully paid initial training, onboarding and career advancement pathways