Marketing Lead

About the role

We are looking for a Marketing Lead to own and drive the day‑to‑day marketing function for Flatrock Technology. Reporting to the Commercial Director, you will translate commercial strategy into an actionable annual plan, guide the Marketing Operations Specialist and ensure that marketing activities deliver measurable commercial impact.

Key responsibilities

• Provide leadership and coaching to the Marketing Operations Specialist, setting clear priorities and standards.
• Develop and execute integrated campaigns across email, LinkedIn, landing pages, webinars, events and partnerships, from concept to performance analysis.
• Maintain consistent brand positioning and oversee the creation of sales decks, case studies, event materials and digital assets.
• Generate and nurture Marketing Qualified Leads, collaborate with SDRs and align marketing activities with sales objectives.
• Own the use of the CRM for lead tracking, reporting and performance measurement.
• Continuously evaluate campaign results and optimise based on data and commercial outcomes.

Required profile

• Proven experience leading marketing operations and managing multiple simultaneous campaigns.
• Strong analytical mindset with the ability to translate data into actionable insights.
• Excellent collaboration skills, working closely with commercial leadership and sales teams.
• Ability to prioritize resources to focus on activities with the highest commercial impact.

Required skills

• CRM
• LinkedIn
• Email marketing
• Landing page creation
• Webinars
• Social media